With so many skincare products on the market, it's hard to stand out. And it's even harder to create a product that women (and men!) continue to use years and years after it is released.
It's safe to say that Estee Lauder's Advanced Night Repair (ANR) is a cult beauty product. It's one that is used all over the world by people of different ages, different skin types and different ethnicities.
We spoke to Glenda, our Estee Lauder beauty expert, to find out what exactly makes the “Little Brown Bottle” so special.
Estee Lauder launched the original Night Repair Cellular Recovery Complex way back in 1982. It was the first serum on the market, the first product to contain hyaluronic acid which is known for its intense hydrating properties, as well as the first product to help skin cells better repair and protect themselves AND it was even the first skincare product to be packaged in a brown bottle to help protect it from light degradation.
So it really was truly revolutionary.
Since then, it was been reformulated three times and we now have the Advanced Night Repair Synchronized Recovery Complex II which is Australia's number one repair serum*.
ANR has been tested and proven to dramatically reduce the look of all key signs of ageing. It significantly boosts moisture and hydration, reduces unwanted redness, improves the texture of the skin, gives a more even skin tone, and gives skin a radiant and healthy glow.
It actually maximises the power of skin's natural nighttime renewal so it literally improves your skin while you sleep.
ANR is truly an amazing product, with instant benefits on hydration and radiance.
It's unique in that Estee Lauder has over 25 patents on ANR worldwide which means that Estee Lauder has invented and licensed the technology and no other company is allowed to use it during the life of the patent.
The science and research that has gone into this one product is mind-blowing! I've also read that over five million bottles of ANR are sold a year, which is equal to ten bottles of ANR sold worldwide every minute.
Another bonus to ANR is that it's suitable for people of all ages and all ethnicities. I've got customers who are 18 years old right up to over 80 years old who all swear by ANR.
It truly is the one beauty product that I cannot recommend highly enough and I personally cannot do without.
Thanks for your time and expert advice, Glenda.
If you have any questions for Glenda, our Estee Lauder beauty expert, or any of our other beauty experts, send us an email via our Ask An Expert page and we'll be back in touch.
We stock the Estee Lauder Advanced Night Repair Synchronized Recovery Complex II as well as the rest of the Advanced Night Repair skincare range.
The world of skincare is constantly changing. From the discovery of new ingredients to innovations in technology, there is always something new to keep track of. This can make it hard to decide which products are worth spending our hard-earned money on.
Our team here at Kiana Beauty Melbourne are genuinely excited about the release of the newest Elizabeth Arden skincare product, SUPERSTART Skin Renewal Booster.
We asked Liz, our Elizabeth Arden beauty expert, a few questions to learn more.
What is SUPERSTART?
Liz : The Elizabeth Arden SUPERSTART Skin Renewal Booster basically works to supercharge your skin as well as the results of your skincare.
It works in three main ways...
- Helps your skin to renew and restore itself at the surface layer so it is smooth, fresh and radiant.
- Assists the skin’s natural defenses to protect against the environment.
- Maximises the benefits of your skincare, helping your serums and moisturisers to give your skin the best results.
Who will benefit from using SUPERSTART?
Liz : Basically everyone! That’s the beauty of SUPERSTART.
It can be used with ANY moisturiser or serum, although it has been developed to work in harmony with Elizabeth Arden skincare.
What products would you recommend to use SUPERSTART with?
Liz : You really can use SUPERSTART with any serum or moisturiser and then expect an improvement in the benefits.
Personally, I’m a big fan of the Elizabeth Arden Ceramide range to help skin stay hydrated and improve firmness and elasticity.
Our PREVAGE range is great for those who are concerned about visible signs of ageing.
Visible Difference would benefit if your skin is dull and you’re looking for radiance.
And there’s our famous Eight Hour Cream which is the best thing for thirsty, dry skin.
How do you recommend you use SUPERSTART Skin Renewal Booster?
Liz : SUPERSTART is used after cleansing and toning but applied before your moisturising regime so that it really boosts the effects of your serum and moisturiser.
It has a lovely texture. You just squirt out a small amount and apply it directly to clean skin in the morning and at night. It will only add another minute to your skincare regime, but you’ll be amazed at the results.
Anything else to add about SUPERSTART?
I am so excited about SUPERSTART. This is a superb product which is unique to Elizabeth Arden and can be used by anyone along with their current skincare products. I've even found that by using it, I need less of my other skincare products.
You will be amazed when you try it.
Elizabeth Arden SUPERSTART Skin Renewal Booster is available now from Kiana Beauty Melbourne.