Estée Lauder was one of the pioneers of luxury skincare. She wondered about the kind of skincare that could be created if there was no limit on the price.
She launched her Re-Nutriv Cream in 1956, calling it “a goldmine of beauty”. Containing some of the world's most expensive ingredients, including over 20 ingredients that had never before been blended into one jar of cream, one jar cost $115, which would be equivalent to about $1000 today.
“Costly? Yes, but so rewarding!” as it says on one of her original advertisements.
And it was an instant success.
Since then, skincare in general, as well as luxury skincare has come a long way.
So when you buy luxury skincare, what exactly are you paying for?
The Re-Nutriv Ultimate Diamond Transformative Energy Creme contains Black Truffle Diamond Extract, one of the world's rarest ingredients that is 10,000 hours in the making.
It provides a potent energy infusion for your skin and has amazing anti-ageing and sculpting benefits.
Delivering on its high efficacy ingredients, the Re-Nutriv Ultimate Diamond Transformative Energy Creme helps skin regain radiance and evens out skin tone for greater clarity.
The Re-Nutriv Ultimate Lift Age-Correcting Creme contains over 50 ingredients, including South Sea Pearls and refined 24K gold which work to make skin look younger, firmer and more radiant.
An incredible amount of time and money is spent developing these new products and the new technologies which optimise the effectiveness of the formulations.
It's not just a matter of plonking ingredients together. There is technology involved in extracting the desired ingredients and transforming them into a form which can be safely and effectively used. There is technology involved in combining the ingredients together.
And there is technology involved in the packaging to ensure that the final product is stable, safe and doesn't lose its efficacy once it is exposed to air.
The Re-Nutriv Ultimate Diamond Sculpting/Refinishing Dual Infusion is composed of two separate vials - a golden vial which contains Black Diamond Truffle Extract plus other youth-sustaining technologies; and the platinum vial which has a blend of skin refinishers and radiance enhancers.
When dispensed and blended together, the result is greater than the sum of its parts as the ingredients work in harmony to energise the 100 million skin cells on the face for a firmer, more sculpted, refined and luminous look.
Once you try luxury skincare like the Re-Nutriv range, you will immediately feel the difference.
The textures are soft and opulent and will leave your skin feeling absolutely amazing.
Some of our customers tell us that they have to stop themselves touching their faces as they can't believe how wonderful their skin feels!
The Estée Lauder Re-Nutriv range has five categories which target different skin concerns. Results may include firmer and more lifted skin, skin which is brighter and with more clarity, or just skin which glows with good health.
Luxury skincare has come such a long way since Estée Lauder's original vision 60 years ago. The Re-Nutriv range features superior ingredients, the latest technology and quality formulations and products which continue Estee Lauder's heritage of luxury.